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How to Lessen the Impact of the Import Tariff

How to Lessen the Impact of the Import Tariff Blog Post How to Lessen the Impact of the Import Tariff Concern and uncertainty felt by promotional products industry Facebook LinkedIn Twitter Pinterest David Daffner, Vice PresidentManaged Services UPDATE: It seems the most consistent element of this complicated import trade war is uncertainty. CBS News reported that … Read moreHow to Lessen the Impact of the Import Tariff

Part 3 of 3: The Power of Sensory Marketing

Part 3 of 3: THE POWER OF SENSORY MARKETING Blog Post Part 3 of 3: The Power of Sensory Marketing Real-world examples demonstrate success Facebook LinkedIn Twitter Pinterest Jenna Worrell, Marketing ManagerProduct and Vertical Marketing In this three-part series, we first defined sensory marketing and then looked back at how all five senses have been … Read morePart 3 of 3: The Power of Sensory Marketing

Part 2 of 3: The Power of Sensory Marketing

Part 2 of 3: THE POWER OF SENSORY MARKETING Blog Post Part 2 of 3: The Power of Sensory Marketing The evolution of a multisensory experience Facebook LinkedIn Twitter Pinterest Jenna Worrell, Marketing ManagerProduct and Vertical Marketing In part one of this series, we defined sensory marketing as the idea that bodily sensations often unconsciously … Read morePart 2 of 3: The Power of Sensory Marketing

Part 1 of 3: The Power of Sensory Marketing

Part 1 of 3: THE POWER OF SENSORY MARKETING Blog Post Part 1 of 3: The Power of Sensory Marketing Using the senses to amplify your marketing Facebook LinkedIn Twitter Pinterest Jenna Worrell, Marketing ManagerProduct and Vertical Marketing In our recent blog post and accompanying white paper, we touched on the growing trend among brands … Read morePart 1 of 3: The Power of Sensory Marketing

Employees as Marketers

Employees as Marketers Blog Post Employees as Marketers Your built-in brand ambassadors Facebook LinkedIn Twitter Pinterest Mark Keeton, Vice PresidentSolution Management Most conventional marketing emphasizes the customer or client experience. It’s the right thing to do. Without an outstanding experience with your product or service, a customer is likely to choose a different brand as … Read moreEmployees as Marketers

Booth Bait

Booth Bait Blog Post Booth Bait Unique ways to drive traffic to your trade show booth Facebook LinkedIn Twitter Pinterest Peter Eberly, DirectorProduct and Vertical Marketing In the sea of every exhibit hall, there’s usually one display to which all attendees flock. It’s the display with the most interesting look, the best food or maybe … Read moreBooth Bait

How to Take Advantage of 3 Hot Branding Trends

How to Take Advantage of 3 Hot Branding Trends Blog Post How to Take Advantage of 3 Hot Branding Trends Get a leg up on the competition by being ahead of the curve Facebook LinkedIn Twitter Pinterest Renee S. Belina, Director Solutions Marketing “Hot trend” may not be the first thing that comes to mind … Read moreHow to Take Advantage of 3 Hot Branding Trends

The Evolution of Digital Signage

THE EVOLUTION OF DIGITAL SIGNAGE Blog Post The Evolution of Digital Signage Examining the past and future of this impressive and eco-friendly tool Facebook LinkedIn Twitter Pinterest Jenna Worrell, Marketing ManagerProduct and Vertical Marketing While digital signage hasn’t replaced the need for printed signs, it has enhanced the way consumers interact with retailers. As they … Read moreThe Evolution of Digital Signage

Why Sustainability Matters

Why Sustainability Matters Blog Post Why Sustainability Matters Business sustainability highlighted as key corporate priority Facebook LinkedIn Twitter Pinterest David Daffner, Vice PresidentManaged Services Sustainability has been a corporate initiative for many companies for some time now. Annually since 2005, financial information company and magazine Corporate Knights has released the Global 100 — a report … Read moreWhy Sustainability Matters

The Science Behind Recognition

The Science Behind Recognition Blog Post The Science Behind Recognition Why it’s important to recognize good work Facebook LinkedIn Twitter Pinterest Mark Keeton, Vice PresidentSolution Management Think back to the last time you felt truly valued as an employee. Was it because you hit a project out of the park? Maybe it was when your … Read moreThe Science Behind Recognition